Giulia
Rossi
↳ producer
I build the idea and I run the production that gets it made.
pick a door, they all connect
Three Pillars
Production
From PA to producer, I've done every rung of the ladder. That's why my sets actually run. Budgets, schedules, crews, call sheets, calm.
→ the full ladderCreative Direction
Concepts, treatments, visual worlds. I don't decorate briefs, I build the thing people screenshot.
→ concepts & worldsSocial × Culture
Cultural strategy and embedding. Not posting about culture, putting brands inside it, where their audience already lives.
→ inside cultureSelected Work
the greatest hits
Pizza Union · Brand World
2025 to 2026From one shoot to a whole cultural presence: events, two social series, campaigns.
EXECUTIVE PRODUCERCREATIVE DIRECTORPROJECT LEADSpring Collection Activation
EPONA · 2026A fashion show produced end to end, with the content engine built in.
PRODUCERCONTENT LEADGlitters & Gold
spec editorial · 2025A beauty world built from scratch to show what About Face could feel like.
PRODUCERCREATIVE DIRECTORSPECSippin
Deja · 2025Music video, directed.
DIRECTORnow playing
Shot + Edited By Me
Shot on VHS. Cut on a laptop at 2am. Chosen because texture beats polish.
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Every rung of the ladder.
Both sides of the brief.
People I've Made Things With
+ the communities around them
Let's make something people actually care about.
Fashion, hospitality, lifestyle and music. Retainers, projects, or a paid trial to see how we work together.
START THE CONVERSATION →booking for [month] ✶